Pennside Partners Welcomes New European Director

Business people meeting at table

Pennside Partners extends a warm welcome to Tom Perkins, who has been hired as a Director based out of our Zurich office. Tom brings 14 years of pharmaceutical consulting experience to Pennside. Tom is joining Pennside after more than a decade with leading market research firm, GfK. He began his pharma career first as an intern at V2 (acquired by GfK) during his studies at St. Joseph’s University (Philadelphia, PA, United States). He then quickly advanced through the organization to become a Division Manager of GfK’s Swiss arm based in Basel, Switzerland where he was the key account manager for one of GfK’s top clients.

Tom brings vast expertise in respiratory conditions (COPD, PAH, Cystic Fibrosis) and previous experience in oncology and hematology. In his last 3 years with GfK, Tom was running launch tracking for a major respiratory player. Previously, he was the project leader for the largest primary market research program ever conducted in Type 2 Diabetes where over 6,000 physicians and 10,000 patients from 26 countries gave insights on physician communication and marketing. Publications regarding this Diabetes project are forthcoming in 2017.

“We are excited to have Tom join our team. He will be an integral part of our plans to expand our European presence while continuing to provide excellent service to our existing client base. Our recent staff additions as well as the opening of our Manchester, UK area office in May of 2016 demonstrate our commitment to delivering the highest quality business development support, strategy, and competitive intelligence services to the pharmaceutical and biotech industries on a global scale,” said Tom Penrice, VP and Co-Founder of Pennside Partners.

For more information, including how Pennside can help you with your business development and competitive intelligence needs, contact Pennside Partners at 610-372-7000 or

Pennside’s Zurich office is located at Balsberg, Balz Zimmermann Strasse 7, CH-8058 Zurich-Flughafen, Switzerland and can be reached at +41 79 372 7070. You may also visit the company website:

About Pennside Partners

Pennside Partners is a leading business development consulting firm that has been serving the global pharmaceutical, biotechnology, and medical device sectors for more than 25 years. We earn our clients’ trust by consistently delivering high quality, actionable business insights and competitive intelligence. Our clients gain significant competitive advantages, including knowledge we acquire from mining the industry’s deepest analog repository containing unmatched data insights into major launches. We offer an expert worldwide team of industry professionals who support our clients by formulating best-in-class tactical and strategic analysis.

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