Biopharma Market Access Services
Market Access
A well planned managed care strategy is crucial for a successful launch and brand plan
About
Market ACCESS
The commercial success of new pharma products is heavily reliant on a smart payer strategy that takes multiple variables into account, from understanding different key payer stakeholders to developing strategies that effectively communicate a product’s value and align on its positioning. In today’s pharmaceutical environment, a generalized, one-size-fits-all approach isn’t sufficient for optimizing a product’s revenue or patients’ access to it.
Instead, manufacturers need a detailed strategy that integrates with their overall brand strategy. This is our focus at Two Labs Market Access.
Featured Services
US & Global Pricing Strategy
To maximize your revenue, it’s vital that you develop proper modeling that takes payers, physicians and patients into consideration.
US & Global Market Access Landscape
Gaining a thorough understanding of the market, as well as future projections, is critical for sound decision making.
US & Global Player Panel and Advisory Board
To understand the pricing and market access potential for new treatments, clients need to hear from KOLs and government policy makers.
Payer Segmentation Contracting & Plan by Plan Analysis
In today’s competitive landscape, a one-size-fits-all approach to your market access strategy is not enough.
Payer Value Message Development and Testing
The right payer strategy takes a holistic approach, one that considers the unique business objectives of various payers to develop strategies that seek to maximize script volume and profitability.
Loss of Exclusivity Strategy
Just as with launching a new product, managing a product’s loss of exclusivity (LOE) requires strategic planning and oversight. Generally, we help clients in three primary ways when managing LOE projects.
Patient Out of Pocket Analysis
It’s imperative manufacturers have a thorough understanding of out of pocket (OOP) costs and the reimbursement support options available to them.
What can we help you with today?
No matter where you are in the process, we’re here to support, advise, and implement key strategies to ensure the success of your product.
What can we help you with today?
No matter where you are in the process, we’re here to support, advise, and implement key strategies to ensure the success of your product.
